Exactly what the name says: ten. The 30-day "First 10 Leads On Us" money-back guarantee means that if Ava doesn't capture your first 10 leads within your first 30 days, you get your money back. It's designed as your ROI floor — the worst case of trying the service is a refund, not a sunk cost.
A lead is a captured call with the details that make it actionable: the caller's name, phone number, address, and issue. Not a robocall, not a wrong number — a real person with a real garage door problem that Ava picked up, triaged, and summarized for you. After every call you get an instant SMS and email summary, so you can see each lead land in real time and count them yourself.
Ten captured leads in 30 days is a low bar for most shops — and that's the point. Say your close rate on real leads is 50% (adjust to yours) and your average ticket is $350. Ten captured leads is five booked jobs, or roughly $1,750 in work. Against $97 for the first month, that's not a close call.
The guarantee exists for the skeptical version of you — the one who's been burned by software promises before. If the leads don't materialize, you don't pay for the experiment. If they do, the first month has usually paid for several more.
Treat the first month as a tracked test, not a leap of faith. Watch the call summaries, count captured leads against your own close rate, and run your own math at day 30. Either the service has already covered itself several times over, or you invoke the guarantee and walk away whole. For the line items the flat fee covers beyond the guarantee, see what a $297/month flat-fee AI receptionist actually includes.
Call the live demo and have Ava call you now — hear exactly what your customers will hear when they call your shop.